Pop Rocket Cosmetics Logo

Here's a project I was hoping to get posted around the holidays, but what with said holidays and other business commitments, I never got the chance. Nevertheless, here is the cute little cowgirl logo I did last month for Pop Rocket Cosmetics, which will be available soon, if not already (I'll try to keep you posted about that). Just as a point of interest, Pop Rocket is put out by the same folks who run Bombshell Brazilian Waxing & Beauty Lounge, in Richmond, Virginia, and as luck would have it,  I also did that logo as well.

Bombshell Logo Project

I just wanted to do a little boasting about this logo project I recently finished up for the Bombshell Brazilian Waxing & Beauty Lounge in Richmond, Virginia. At this writing they haven't changed over their website yet, and I'm also working on some images for their Facebook page, but this is a sneak preview of things to come. Not only that, but I did a logo for Pop Rocket Cosmetics, which is their new cosmetic line that will be coming out soon as well. I'll be posting about that one a little later.

Mid-Century by the Bay Flyer Project

It's been far too long since I've posted here, but I've been busy with a flurry of projects. Some of these projects are are still in progress, and one of them needs to stay under wraps for now, however, I can tell you about the new promotional flyer design I just finished up for author, Heater M. David. She will doing a book signing next month for her recent book, Mid-Century by the Bay. If you're lover of San Francisco, or Mid -Century architecture then you owe it to yourself to take a look, and if you're going to be in the Palo Alto area on December 3rd, you can meet her in person and have her sign a copy of for you. It would make a tremendous Christmas gift for yourself or for the retro fan on your list.

As for the design, Heather wanted something fun, yet still elegant and classy, and of course, there had to be an MCM feel to go along with the subject of her book. I started with a clean white background to help keep it quiet, then added a couple of  nice retro fonts, specifically: Mister Television and Dairyland from Font Diner. I believe they're both in the set called Casino Buffet. For the date and time section at the bottom, I chose a great vintage looking sans-serif font called News Gothic. It was also very important to have the cover of the book featured, and I used a classic grid pattern for the layout, which is similar to the book's cover. I then filled in a couple of the other sections with images taken from the book. To balance out the design I sampled colors form the book cover for the information blocks, set the type in white, and then used those same colors in the display text at the top. Originally, the top space also featured some retro looking sphere shapes, and while they had a really nice mid-century look to them, they were so heavy—even in a much lighter blue color—that they overpowered the design, so we took them out. But then there was a bunch of airy white space with the text floating around in it, basically it was unbalanced in the other direction, so Heather asked me to try some sputniks similar to the ones on her website, SV Modern. It was a good call,  they added a nice retro look not too heavy, but not too light either. And there you have it.

All photos used in this design are copyright Heather M. David.

New Project: Moe's Mid-Century Modern Minneapolis Logo

Ladies and gentlemen, children of all ages, I am proud to present to you the retro logo I just finished up for Moe's Mid-Century Modern Minneapolis. Moe is in the process of opening up an Etsy shop and I will link sometime soon. For now, I'm just showing off a really cool mid-Century inspired logo that I am really happy with. We also did cartoon character versions of Moe and his cat, Cleo, which I will feature in a follow-up post that I hope to put up soon.

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Cheers!

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